Wrestling An A.R.

March 7, 2012 / Portfolio, Print /

I would say that most Annual Reports (AR’s) are pretty easy to find good imagery for. If you’re designing for eBay or a financial institution, all you need are some happy family shots. Laughing, having a picnic in the park. Family roughhousing. Having a family barbecue. Easy. World Wrestling Entertainment (WWE) was nothing like that. Continue Reading ?


Feelin’ The Vibe

March 7, 2012 / Interactive, Portfolio /

When you think of a PDF (Portable Document Format), you think of a small file to read a little something. Maybe some replacement product manuals or a contract. Pretty plain Jane. At least in the world of Arobat Reader it is. But in the world of Acrobat Pro, things get a lot more interesting! Continue Reading ?


Deadly Billboarding

March 7, 2012 / Portfolio, Print /

In trying to captivate the core audience of a particular product, just about anything is fair game. Including deadly sins! The main consumer of the Mazda RX-8 is the 18-35 male. And what stimulates a man in that age range? Only their most common sins in that life stage. Lust, pride & envy. Continue Reading ?