I would say that most Annual Reports (AR’s) are pretty easy to find good imagery for. If you’re designing for eBay or a financial institution, all you need are some happy family shots. Laughing, having a picnic in the park. Family roughhousing. Having a family barbecue. Easy. World Wrestling Entertainment (WWE) was nothing like that. Continue Reading ?
In trying to captivate the core audience of a particular product, just about anything is fair game. Including deadly sins! The main consumer of the Mazda RX-8 is the 18-35 male. And what stimulates a man in that age range? Only their most common sins in that life stage. Lust, pride & envy. Continue Reading ?